In the recent past, technology has been taking over every part of the economy. Say, the internet, for example. This powerful tool has found its way into almost every part of human life.
As many people would say, the internet is slowly turning the world into a small village. Take a look at the business world. Today, sellers are living to celebrate the results of this tool Entrepreneurs can now sell their merchandise without worrying about the customer’s geographic location.
Should You Be Selling Online?
Today, almost every business has taken its services online. If you’re yet to go digital, be sure you’re missing a lot in terms of sales and growth. E-commerce is the new kid on the block and with a bright future ahead.
The growing trend of E-commerce is because customers find this shopping method accommodating. Most people are fixed to a tight schedule and therefore, finding time to shop can be challenging. Thanks to platforms such as Amazon, buyers can now find almost every item that ever existed with just a click of the button.
Therefore, signing up with Amazon, for instance, is the best option for you the seller out there looking greener pastures. The online store is renowned for its security measures to both the customers and the sellers. Therefore, joining the platform, as a seller, assures the safety of your products and money.
How To Sell On Amazon FBA For Beginners (A Complete, Step-By-Step Tutorial)
Hey guys, Stephen here from Project Life Mastery.com, in this video I’ll show you exactly step by step, how to sell on Amazon, and how to build a profitable online business using the Amazon website. I'm also going to show you how to private label a product so that you don't have to invent something that's brand new, you can essentially find a product is already selling on Amazon and find a supplier or a manufacturer that's already making that product. And then you put your label your design or packaging on that product, and then send that to Amazon. And then Amazon will essentially do almost everything else for you.
Amazon will handle the fulfillment for you. They'll store your inventory in their warehouses, they'll ship your product, they'll handle all the payment orders and the processing, they'll help market it and sell your product on their website. They'll also help do the customer support for you as well which is pretty amazing. So, this is an amazing business and this video is part of a series that I'm going to be releasing that's going to go in a lot more detail on exactly how to sell on Amazon and share with you all the logistics all the step by step processes and procedures to setting up your product so that you can sell it on Amazon. And if you don't have a product, I'm also going to share with you how to find profitable niches, markets and products that you can sell how to find a supplier how to market and sell your product on Amazon as well.
So, I've got a lot of great free videos for you. This video is going to be an overview of how Amazon works, how to sell on Amazon and walk you through the steps of that. But if you guys want access to more the free video training that I'm going to be releasing, and I want to encourage you to click the link below I'll probably have a button that will appear right here. But also click the link in the description as well. If you're on a mobile device, then click the link on the description and enter your email address on there and you'll get notified and access to all the additional free Amazon training videos that I'm going to be releasing. So, I hope you guys enjoyed this video. We're going to get started and I'm going to show you and walk you through how Amazon works and how you can get started selling on Amazon. com.
In this video to show you how to sell a physical product on Amazon. com through Amazon FBA. Now this video is going to be an overview of how Amazon works and I'm going to briefly kind of show you how it works and the processes to get set up step by step on how to sell on Amazon and how to start making money from Amazon.
However, I'm going to be releasing some more in depth videos that are going to walk you through step by step each of these different processes and in order to get access to them I'd recommend that you subscribe to this YouTube channel or you click the link in the description or go to Project Life Mastery. Com/FBA that's where I'm going to be releasing a lot of these free videos are going to walk you through step by step the process but for now, I'm going to give you an overview in this video because really, this video would go on for hours if I tried to show you everything step by step.
Now Amazon is probably known as the multi-billion dollar online retailer, they have millions and millions of customers that use their website and buy from their website. They have millions of credit cards already in their system on their website. And so, when someone wants to buy a product on it, you know, they just have to press one button, one click, it's actually called a one click Buy, which is actually a patent that Amazon owns. And so, Amazon is a great opportunity to sell any product out there because they're a huge search engine have millions of customers that are searching for products that you can tap into and make a lot of money from. And the great thing is, Amazon can also do all the fulfillment for you as well.
They can hold your product, your inventory at one of their fulfillment centers, they can ship your product, do customer support for it, and they just take a fee of cut out of that and but really, they're doing most of the work for you which is great. So it's an amazing platform to use if you want to get started to sell a product online and make money from it. Now I'm also big on private labeling a product, which I'm going to explain a little bit about in this video, and future videos as well.
Private labeling essentially means that you're finding a product that's already selling. And it is already a manufacturer or supplier that's already making that product, and you're putting your logo, your packaging your design on that product and selling it on Amazon. So, you don't need to invent the product. You don't need to try to come up with something brand new. All you have to do is find what's already selling on Amazon and find a supplier that can make that product, put your logo or your brand name on it, ship it to Amazon and sell it on their website and market it and promote it. So that's an overview but I'm going to walk you through the steps of this.
Now, right here's one of my favorite pages on the Amazon website. And I'm going to have a more detailed video coming to you soon on how to find profitable profitable niches and markets on Amazon. But this is the Amazon bestseller list and you can just, you know, write down this link here if you'd like. This is basically showing all the products that are selling on their best sellers on Amazon. There's really millions of products that are selling on Amazon, but these are the best sellers. And it's divided into different departments or categories.
So, if I were to give you an example in the sports and outdoors category, and sports and fitness, you can start to see all the top products that are selling in this category. If I want to go a little bit more narrow, let's say to yoga, I can go a little bit deeper now. There's so many categories as hundreds and even thousands of categories on Amazon and you can dig around and see what's selling but just to give you an example in the yoga category yoga equipment, these are the top products that are selling this is the top 100 list of the top yoga products that are selling on Amazon. com. As you can see, you can scroll through to the top hundreds them.
Now, you can see that these products are already selling. And let's say that you decided that you wanted to sell a yoga mat as your product. And you've done the research is profitable, all this sort of stuff. And, you know, you can look to see these products, how they're done and everything. But let's say you decided on a yoga mat, what you'd want to do is do a search on Amazon.
Go to all departments here, and type in yoga mat.
Now, I want you to think of Amazon is a search engine. It's the number one paid search engine in the world, people come to Amazon to buy stuff. It's totally different from Google or Yahoo or Bing, people go to Google because they're looking for free information a lot of the time, but on Amazon, it's very clear that they're there to buy something, they're they're looking to buy a product or do some more research on a product and their credit card is already linked to their account.
So when someone types in yoga mat, they're looking to buy yoga mat and ideally the higher up that you can rank your product in have it here on their website, the more money that you're going to make from that product. So as you can see, for yoga mat, there's a lot of different products that are available, different colors, different designs, you know, the products have their different prices, Amazon reviews for each of the products as well.
You know, all different types of products and some of these markets such as this, I mean products you could be on the fifth page of Amazon for and still be making a lot of money from it. Now ideally, you want to have your product show up and market it and promote it. So, it's high up on their website. That's what it's going to lead to the most money that you're going to make from your product. But really, it doesn't have to be in some of these markets because they're so big.
Now let's say that yoga mat was a product that you wanted to sell, okay, you've determined this is a profitable market. you're passionate about it. You want to build a brand on this as well. The next step is to find a supplier that is already making this product for you that you can put your logo, your logo, your label on and private label it and then ship it to Amazon and sell it.
One of my favorite ways of doing this and again I'll have another in depth video on this is using the website Alibaba.com. Here at Alibaba, they have millions of different products and suppliers that you can find products on so if I were to type in yoga mat and you can type in almost any product you're going to see all the different products here that suppliers are making that are yoga mats, you can look to see all the different designs that they have the colors the material, just so much information here and let's say that you decided on one of these products well you can then contact the suppliers and find out the price.
How many orders units that you want to order as well. You know some cool different designs here. So many different colors. So, let's say you decided on we'll just go to the number one. Okay, let's do this one here.
So, this one here, the price of it is anywhere from two to $10 per yoga mat, and they have a minimum order of 500 units. Well, you can order from this supplier, let's say it does it cost you $5, you could order 100 units, okay, which will cost you $500. For those hundred units, you can have your logo, put on it, select the color, everything you want for this product, and order this from the supplier from China. You know, usually when you go overseas, you get your products much, much cheaper than in the United States. However, you can still find products in the United States as well.
But let's say you decided on this one, they're essentially going to you know, put the logo, you know, whatever product that you want, they're going to ship it to Amazon. And then you're going to create an Amazon listing for your product similar to what these guys here have already done.
Now a lot of these products here that you're seeing are just private label products. You know, I'm sure you can find a lot of these products already on Alibaba and find out who their suppliers are. So this is a very common process that a lot of sellers use is just, you know, deciding on a product that you want to sell finding the supplier that's already making it, decide on the color, the field, the look the design of it, put the logo on it, ship it to Amazon, set up a listing, and start selling it.
So, it's a pretty straightforward process is obviously more logistics involved that I'm going to walk you through, but that those are the main ones just the overall concept of this of how you can get started doing this. Now some products are very inexpensive to make you know yoga mat might not be the best example but you know, people often ask me Do I need a lot of money to get started selling on Amazon? And the answer is no. You know, one example I was using in another video is a sleep mask.
And some of these products as you can see cost as low as 20 cents, even 10 cents to make her sleep mask. Well if you go to Amazon and you type in sleep mask some of them are selling for 12 $13 $8 $12. So, if you're getting your product made for 20 cents, you could order 1000 units of a sleep mask, let's say, for $200. ship that to Amazon.com and sell it for $12. That's an amazing profit margin.
Now, of course, there's going to be some shipping fees and some Amazon fees with that as well. But the profit margin is still really, really good. Anytime you can have a 50% profit margin or better, that's pretty amazing. Usually, I always aim for a minimum of 30% but ideally 50% profit margin and of course, the more units that you order from a supplier, the cheaper you're going to be able to get them and the better that your listing is, the more reviews that you have, you know, the higher the price that you can sell your product for as well. Okay, so that's, you know, you don't need a lot of money to get started with this. As I mentioned, every product is different. And in some future videos like I said, if you're subscribing, I'll show you my process of finding profitable niches and my criteria and what I look for in selling a product. Okay?
So that's the process of finding a supplier finding a product that you want to sell. In order to sell on Amazon, you're gonna have to set up an account at Amazon seller central here at Seller Central.Amazon.com. You click on Register Now you could set up an account. Now I always, always recommend that you start selling on Amazon. com in the United States because that's the biggest market on Amazon. You can sell of course in Europe, Canada, South America, Asia all over the world if you want however the biggest markets going to be on Amazon. com So I that's where you're going to make the most money. I always recommend people to start there even if you don't live in the United States. You don't have to. I live in Canada is a lot of sellers on Amazon live all over the world so you don't have to live in the country. I don't think there's any restrictions based on where you live. Anybody you can sell on Amazon. com in the United States.
So, you're gonna want to sit up at Seller Central.Amazon. com, in order to sell in the United States, you're gonna have to ship your product, your inventory to Amazon's fulfillment centers in the United States. And they'll give you the locations for that as well, if they're handling all the fulfillment for you, if you want to sell your product in Canada, or the United Kingdom, United Kingdom, by the way, is the second biggest market that you'd want to get into after Amazon.com after the United States. So, you do the UK next. And then parts of Europe, like Germany are big as well. Canada is probably one of the next ones as well after that.
But in order to sell on those on those platforms, you'd have to go to a different website that they have in Seller Central, and you're going to of course have to ship your inventory to that location. So, if you want to sell in the United Kingdom, you're going have to ship some units of your product to the United Kingdom fulfillment center. If you want to sell in Canada, you're going have to ship some inventory. To You know, in Canada, their fulfillment centers there as well.
Okay, so that's a little bit more advanced. But again, I do recommend just starting with Amazon. com in the United States. Now to set up a Seller Central account, you can either set up selling as a professional or as an individual, okay, I believe as an individual have never done that, but I believe it is free. I think Amazon they did they do take their cut, of course, a certain fee. But I do recommend selling as professional everyone. If you actually are serious about selling on Amazon, you have to sign up as a professional does cost 99 per month, you get your first month free, and they take some additional fees as well. And it's well worth it because it's giving you the ability number one to sell on Amazon's website to tap into, as I said, the millions of customers that they have all the credit cards, the one click Buy, they handle your fulfillment, you know, so you don't have to ship your products. They hold your inventory at their fulfillment centers, they have their team, their staff ship your product. Anytime someone buys it, they handles all your payments that you know they pay you every two weeks. They allow you to advertise on their website with Amazon ads and send up promotions and coupon codes.
There's a lot of amazing benefits so like I said, the first month is free. But you know, of course if you're serious about selling on Amazon, you're going to want to sign up as a professional and pay the monthly fee thereafter that okay, but you can really sign up for a month free and cancel if you don't get your product set up in time or you change your mind. So, you know, that's something that you're going to want to only do once you've decided on your product, your supplier, and you're ready to start selling.
Now here in Seller Central. You know, there's a lot of features of the website and I'll probably do another video more in detail on that but on inside Seller Central, you'll be able to set up your product listing and your product listing is essentially you know exactly what you see here so when you click on the product, you know you're going to be able to put in your product, images or graphics here, you can either hire a graphic designer to create this for you or hire a photographer to take pictures and put that up.
Or you can do it yourself you know, you can take a picture of your product but the product image is very important because that's what's going to get people to click on your Amazon listing and want to know more about it and want to buy it.
In order to rank your product on Amazon. You want to make sure you have the keyword in the title so yoga mat that will help people find your product when they search for it. You want to make sure that the title is has the benefits of features the product and really sells it.
Amazon reviews of course is very very important. And when it comes to marketing and promoting your product, there's many many different strategies for that. They'll probably release in some future videos as well but just know for now the Amazon reviews are very important and more reviews you have, the more that your product is going to sell.
So being able to acquire Amazon reviews is a very important piece, you can select the price, the listing price sale price of the product as well. Like I mentioned, you want to make sure you have a good profit margin, at least 30% to 50% but ideally 50% with your product and as our product sells more and more and you have more reviews, then you can actually increase the price of the product. So usually at the beginning you might sell your product for a little bit less than your competitors just to get sales and to get some reviews and to get it ranked. But then once it is selling then you can raise the price as well.
Here's the product description features and benefits you can throw in here as well. You know we have a lot of awesome strategies marketing strategies on how to do an awesome job with this such as offering bonuses, you know, free PDFs, so if they're buying a yoga mat you could offer in you know, a PDF or ebook or a video on some different yoga exercises that they could do, you could throw in a money back guarantee, which is another great benefit or bonus as well.
Some with some products we've done, we've offered, like you mentioned 10% of proceeds will go to a certain charity that's been effective benefit and feature. So, there's a lot of cool things you can put there.
If you come down product description is very important. You want to make sure that sells the product. You can offer different promotions discounts, especially on bulk orders. So, if you want to have a discount that if they buy two, they'll get one free, or they buy five, like with my products, a lot of I sell supplements and a lot of my customers they buy five bottles at a time in bulk. And so, it's a great opportunity for me to increase the value of my sale and offer them a discount also. And it's a lot of cool things you can do on Amazon like you can even offer have a product, a product insert. So, when people buy the product, you can have a little insert that goes along with it that maybe has a coupon code for an additional product that they can buy, and if you are in a certain market like yoga, any market, you want to think about building a brand.
So, if you're in the yoga market, you'd want to think about having additional yoga products such as yoga blocks, yoga towels, yoga straps, yoga mat cleaner, for example. So that you can, you know, promote and market to your existing customers that you're acquiring, and just build an entire brand out of this business.
Amazon bestseller ranking here is important. It's telling you how well a product is selling based on its category, which is awesome. And there's just, I mean, there's just a lot of great stuff. And I mean, there's really so much to it that I won't have time to go into in this video. I mean, there's so many ways to market and sell on Amazon. It's just a really amazing business. It's an amazing opportunity for anybody to get started making money online and building an online business. So, you know, this is just a quick overview of how it works. I'm sure you have a lot of questions I'm sure you do. Because there are obviously there's a lot more to it.
There's a lot of you know logistical things that you need to know. And that's why I'm going to be releasing some more future videos for you guys to kind of share more of the process on how to find profitable niches and markets, how to find a supplier, how to negotiate with the supplier, how to get the cheapest prices, how to set up your product listing, how to price your product, all these different things, how to market it promoted, get Amazon reviews, these are all things I'm going to be sharing with you guys in some future videos.
So, if you guys enjoyed this video, make sure to click the like button and leave a comment below. Let me know what you think. Let me know what questions that you have as well. And make sure to subscribe to this YouTube channel for more great videos like this and if you want more specific videos and training to Amazon, and how to sell on Amazon, then click the link below in the description or go to Project Life Mastery. Com/FBA and just head on over there going have to enter your email address.
But I'm just really adding as much value as I can, giving away a lot of free stuff. So, head on over there, enter your email and you'll get a lot more great free videos like this that will walk you through a lot of this process. But I want to thank you again for watching this video, and I'll talk to you soon. Take care!
Why Should You Sell On Amazon?
Amazon is among the top-rated online stores and thus has a good flow of customers from all over the world. Thus, joining the store promises a wide area of potential customers. As a result, it’s termed as one of the best platforms to join if you’ve got a vision to take your business worldwide.
Many things have been said about Amazon, some good while others are ugly. The truth is that the good things about the store surpass the bad ones. As a seller, you can only witness the excellent side of the store by bringing your business onboard. Another good thing about selling goodies via the store is that you don’t have to spend a dime on subscriptions. You can wait until you make your first sale.
How to register on Amazon as a seller
After you’ve decided to take your business on Amazon, your first move should be to sign up with the platform and then start making sales. The process of registering on Amazon is quite simple as you don’t require a pro to take your through. Here is a step-by-step guide on how to come with an Amazon seller account.
Search for Amazon
You will need to open the store’s website, amazon.com, to proceed with the registration. The site is simple in design and can, therefore, accommodate almost every gadget that ever existed. You can access it using your smartphone as long as there is the internet.
Click on the ‘Sell on Amazon’ button
Once you load the Amazon page, you’ll need to scroll down and find the ‘start selling on Amazon’ button. It can be found on the left side at the bottom of the page. You can as well, click on the register button on the top-right side of the homepage. Clicking on the button redirects the user to a registration form where you will fill in your name, email, and password.
Choose a seller account
As stated earlier, you don’t necessarily need to spend a dime on Amazon before you start earning. The store offers two types of membership. You can choose to join the professional seller category, and which charges $39.99 subscription fee ever month.
This category is suitable for individuals who are looking to sell over 40 products per month. Therefore, if you’re not sure of your sale target, you should start with a standard account. The free seller account helps, the newbies, especially understand the online store, in detail, before making a significant move.
Verify your email
After inputting your email/phone number and password, Amazon sends a one-time password (OTP) to you and which you’re supposed to use and verify your contacts. Make sure that you’ve received the pin as it’s what opens the next step.
Fill in your official names and tick the seller agreement
After verifying the email or phone number, you will proceed to the next level. In this step, you will be required to fill in your official names as they appear on your national ID card. You’re then supposed to read and understand the Amazon-seller agreement before going ahead to confirm that you’ve understood. Once you click on the agreement box, click next.
Fill in your business info
Step number six involves providing information about your business. It’s at this step that you give your business name and every address that is associated with your business. You must also provide the geographic location of your business and contacts. The information you provide here is vital as it’s what the buyers see when they come around shopping.
Provide your billing info
According to the store’s founder, Jeff Bezos, their client’s security is always a top priority. Therefore, you will rarely hear cases of customers losing their hard-earned money or business via the platform. Thus, you shouldn’t be scared of providing your billing info while registering with the platform. Be sure that your bank info is in safe hands with the store.
The last step when it comes to creating a seller account with Amazon is to provide the product’s info. Remember, Amazon has over 420 million products and services from all over the world. Therefore, the only way to differentiate your business from others is by providing information about your line of business. Let the buyers know what you deal with through the categories provided by the store.
For instance, if you deal with shoes, then you should choose the clothes category. You can even go ahead to specify if you deal with women shoes only or both. The specifications make it easy to find your products in between an already crowded market.
How To Get More Sales On Amazon
Once you’re done with creating a seller account, you’re ready to start making sales over the platform. As stated earlier, Amazon is among the fastest growing online stores, and that you must consider when looking for growth. The platform provides sellers with broad exposure and thus increasing sales.
But, you’ve got to understand that with all the hype, signing up with Amazon doesn’t guarantee sales. You need to acknowledge the fact that there are many sellers onboard. Hence, the chances are that you won’t be the only seller on the platform dealing with your line of goods. Therefore, making your first sale can be a bit difficult as it doesn’t come as a surprise.
A quick search over the internet, you will realize that there are many tricks out there aimed at improving sales on Amazon. The truth is that a method may work for many businesses and fail on yours. Therefore, don’t rush to pick every tip you stumble upon as not all of them are meant for you. It’s advisable to adhere to a tactic that matches your line of business or time. Without saying much, here are tips on how to sell on Amazon, like a professional.
Offer a competitive price
Currently, almost every person is struggling to make ends meet. As a result, buyers are always after the best prices in the market. No buyer is willing to spend cash on an expensive good while they are other reasonable offers in the store. Therefore, before listing your products or services on the platform, research about the prices offered by other dealers.
It makes no sense to have your prices set higher as compared to those in a physical store. Buyers will opt to buy the product in a store near them. Therefore, you must come up with a price that will see a potential buyer forget the existence of a physical store. Also, you must have in mind that there are millions of sellers on Amazon. The ever-growing number of sellers means unforgiving competitors.
As a result, you may have a difficult time making sales on the platform. Luckily, you can stand out from the rest in the crowd, and that’s by coming up with a competitive price tag. A competitive price tag ensures that buyers consider buying goods from you instead of other sellers available.
However, you don’t have to make losses while trying to create a competitive price for your products. The fantastic thing about selling your goods via Amazon is that it has a ‘match low price’ feature. This feature enables a seller to keep posted with the competitor’s prices and thus making the necessary adjustments.
Use high quality/real images
Like in many other online platforms, the quality of your pictures is essential when it comes to making sales on Amazon. According to successful online entrepreneurs, the best way to capture a buyer’s attention is through quality images. You need to understand that buyers can’t feel or experience your products in person. Therefore, the image you provide on the platform is the only way that they can view and feel the product before buying.
Therefore, if you’re focused on taking your business to the next level, you must start by investing in quality photos. It’s advisable to even invest in a professional photographer to capture clear images for your business. Investing in a pro may sound expensive, but it’s worth the shot because it’s a long-term investment.
Also, remember to use real photos only. Don’t make the mistake of using random images downloaded from the internet. You must know that today’s generation is smart and can quickly spot a fake image whenever they see one. While it may feel like an easy shortcut to follow, using counterfeit photos may end up bringing more harm than good to your business.
Engage in marketing beyond Amazon
Thanks to the advancements in the internet, today, there is social media. It is a powerful tool, and that’s if it’s used to one’s advantage. Platforms such as Facebook have thousands of users. The higher number is an assurance that there are potential clients out there waiting for your call.
Therefore, you can engage in marketing beyond Amazon, and that’s through social media platforms. Amazon allows sellers to divert traffic from their social media platforms, and into the online stores. You should come up with campaigns aimed at promoting sales. For instance, you can introduce coupons in your campaigns and as a result, drive traffic to your products.
Many businesses are also tapping into the power of social media influencers to help increase traffic. Well, the idea may cost you some money, but it’s a tip worth borrowing. Including social media influencers in your marketing strategies ensure that more people know about your offers at Amazon
Go for a professional Amazon account
When choosing a seller account, it’s advisable to pick a professional account. Many people are always scared of the $39.99 monthly fee, not knowing the deal behind this package. The professional package comes loaded with many offers that are hard to resist. With a professional seller account, you will be in a position to apply to sell in the store’s restricted categories such as clothing and jewelry. This opportunity may benefit you a lot, mainly if your business revolves around these categories.
Also, professional account holders enjoy free feedback tools such as spreadsheets and inventory reports. These tools are vital when it comes to running a business as they can help with the decision-making process. Gift services and promotions are crucial when it comes to grabbing the attention of potential customers. Amazon provides its sellers with this gift and promotion feature. Unfortunately, you’ve to own a professional account to enjoy this feature.
According to a report released by Amazon, 78% of the sales recorded on the platform originate from the buy box. Therefore, if you’re looking forward to improving your sales, you must consider inning the buy box. A buy box is a feature only available to sellers with a professional account. Last but not least, owning a professional seller account can save you $0.99 that would have been lost on every sale made through an individual account. Well, $0.99 may sound little but can add up to a massive sum of money, if you happen to be making huge sales.
Practice good customer service
By taking a quick look at Amazon, you will realize that you’re not the only person selling what you’re about to offer. This analysis should act as a reminder that there a huge competition out there. Therefore, you must ensure that you incorporate various tricks aimed at winning the trust of your customers. Successful entrepreneurs always insist that one of the best ways to win potential customers is practicing excellent customer service.
Therefore, you must ensure that you answer your customer’s inquiries as soon as possible. When selling on Amazon, the high chance is that you’ll encounter return issues. As a focused seller, you must learn to solve such problems as a professional. Doing so, you increase the chances of turning shoppers into loyal customers.
Besides, instant communication helps retain customers as they feel acknowledged as an essential part of the business. Luckily, if you’re using FBA, issues dealing with return goods are handled by Amazon. Therefore, if you’re using the deal, you won’t have to worry about crushing with your customers as there are professionals at Amazon to deal with that.
Ask for reviews
As stated earlier, Amazon helps bring customers to your doorstep. Every customer who buys your product through the platform does so without knowing you. Some customers shop via the platform without prior research as they trust Amazon in general. However, there is a group of potential buyers who research a business before deciding to order goods from them.
Therefore, you must ensure that you draw a clear image to your potential buyers and that’s through reviews. Yes, reviews do pray a vital role when it comes to influencing a buyer’s decision to transact with you. The reviews you receive from your customers can help a potential client decide if you’re legit or just a con. It’s, therefore, advisable to ask for reviews from your customers after a business transaction.
However, you must remember to ask for the reviews ethically. There is no written rule ordering clients to leave reviews after a purchase. Therefore, when asking for one, ask politely. Positive feedback from clients can mean good for your business because it helps win the trust of a new customer.
Sell what people want
Many successful entrepreneurs agree to one thing; that the secret to winning the world of business is selling what people want. As a seller, you must have in mind that your customers are your bosses. Therefore, your primary duty is to provide them with what they want instead of what you think they may wish to.
Many sellers are always faced by the challenge of delivering what they think will sell only to be met by surprises. If you fall into this category, it’s high time you invested in what buyers want. You can carry out research online to figure out what your potential market wants. Your customer’s needs may be related to size, price, design, or even color. You have to understand what they wish to before introducing the product. According to Jeff Bezos, the founder of Amazon, a good seller is one that presents a product from a customer’s point of view.
Build a brand
When it comes to making a run for the money on Amazon, brands speak volumes. According to the sales records provided by Amazon, you’ll realize that some brands made high sales as compared to the standard sellers. The statistics should encourage you to invest in building a brand.
When it comes to building a brand on Amazon, the process is quite simple. You don’t have to invest all your money in coming up with a reputable brand. Here at Amazon, you can start with the simple things, and which are visible to the buyer. For example, you can start by creating a professional logo for your business. A logo may seem unnecessary but says a lot when used. A well-designed logo lets you stand out from the rest in the competitive market.
If you don’t have a name for your business, it’s advisable to come up with one that sounds professional. A business name says a lot about your business. Coming up with a perfect name for your business lets you stand out in the crowd. Besides, the name can tell the client how serious you’re with your dealings. Remember, no client is willing to transact with a seller who sounds like a joke from the word go.
Follow the rules
Almost every online platform has rules and regulations, and which are to be followed. Amazon is no exception when it comes to the rules. If it were not for the rules, the high chances are that Amazon wouldn’t be among the leading online stores. The rules are introduced to help with minimizing the sanity levels on the store.
The secret to surviving on Amazon is following every rule in place. Before registering with Amazon, you’ve to accept the rules and policies in place. Unlike other online stores, the rules and policies on Amazon are stable. In other words, the set rules take time before being changed because Amazon is an already established platform.
Be careful when describing your products
Many sellers make the mistake of assuming that buyers know the products. It’s wrong to think so because you may end up losing potential customers because of your negligence. Professional sellers do ensure that they describe their goods fully. The full description ensures that clients get an in-depth understanding of what they are about to buy. Besides, you must ensure that you describe the products correctly. Providing the correct descriptions makes sure that your customers don’t receive a product that doesn’t match its specifications.
How To Sell ON Amazon Conclusion
Today, Amazon is ranked among the top online stores. The platform has provided a global market to the sellers. The benefits that come with joining this platform are countless.
If you haven’t registered with the store, you must be missing a lot. This article contains a step-by-step guide on how to sign up and thrive in the store. Read through every detail to understand how it’s easy to succeed via the store, as a seller.