ClickFunnelsVS
Kajabi
KajabiClickFunnels vs Kajabi
A side-by-side comparison to help you choose the right platform for your business.

ClickFunnels
The original sales funnel builder
$97/month
4.5/ 5
Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps
Try ClickFunnels
Kajabi
Platform for selling online courses and memberships
$149/month
4.5/ 5
Course creators, coaches, and membership site owners who want an all-in-one platform
Visit WebsiteFeature Comparison
| Feature | ClickFunnels | Kajabi |
|---|---|---|
| Funnel Builder | Yes | Yes |
| Landing Pages | Yes | Yes |
| Email Marketing | Pro plan only | Yes |
| A/B Testing | Yes | No |
| Ecommerce | Yes | Yes |
| Membership Sites | Yes | Yes |
| Affiliate Management | Pro plan only | Yes |
| Webinar Hosting | No | No |
| Built-in CRM | No | Yes |
| Blog / CMS | No | Yes |
| Custom Domain | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
Pricing
| Plan | ClickFunnels | Kajabi |
|---|---|---|
| Free Plan | No | No |
| Free Trial | 14 days | 14 days |
| Basic | $97/mo | $149/mo |
| Pro | $297/mo | $199/mo |
| Pro | - | $399/mo |
Pros & Cons
ClickFunnels
Pros
- ✓Best-in-class funnel builder with proven templates
- ✓One-click upsells and order bumps increase average order value
- ✓100,000+ member community and FunnelFlix training
- ✓Built-in A/B split testing on every page
- ✓Share Funnels for easy collaboration
Cons
- ✗Starts at $97/month - more expensive than most alternatives
- ✗Email automation only on Pro plan ($297/month)
- ✗No native webinar hosting
- ✗Page editor can be sluggish on complex pages
Kajabi
Pros
- ✓Best platform for selling online courses and memberships
- ✓Beautiful, professional templates
- ✓Built-in email marketing and automation
- ✓No transaction fees on any plan
- ✓Mobile app for students to access content
Cons
- ✗Expensive - starts at $149/month
- ✗Funnel builder is basic compared to ClickFunnels
- ✗No built-in A/B testing
- ✗Limited to digital products - not ideal for physical goods
Frequently Asked Questions
What is the difference between ClickFunnels and Kajabi?
ClickFunnels is the original sales funnel builder, and is entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps. Kajabi is platform for selling online courses and memberships, and is course creators, coaches, and membership site owners who want an all-in-one platform.
Which is cheaper, ClickFunnels or Kajabi?
ClickFunnels starts at $97/month, while Kajabi starts at $149/month. ClickFunnels is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Kajabi have a/b testing?
No, Kajabi does not include built-in a/b testing. If a/b testing is important to you, ClickFunnels offers this feature natively. You may be able to add it to Kajabi through a third-party integration.
Which platform is better for beginners, ClickFunnels or Kajabi?
For beginners, ClickFunnels is generally the easier starting point with plans starting at $97/month. Kajabi is course creators, coaches, and membership site owners who want an all-in-one platform, which may involve a steeper learning curve.
Can I try ClickFunnels and Kajabi for free?
ClickFunnels offers a 14-day free trial. Kajabi offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.
The Verdict

Choose ClickFunnels if...
Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps
Not ideal if: Businesses needing a full ecommerce store, blog, or CRM
$97/moTry Free

Choose Kajabi if...
Course creators, coaches, and membership site owners who want an all-in-one platform
Not ideal if: Businesses focused primarily on sales funnels or physical product sales
$149/moVisit Site