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ClickFunnelsClickFunnels
VS
OptimizePressOptimizePress

ClickFunnels vs OptimizePress

A side-by-side comparison to help you choose the right platform for your business.

ClickFunnels

ClickFunnels

The original sales funnel builder

$97/month
4.5/ 5

Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps

Try ClickFunnels
OptimizePress

OptimizePress

WordPress landing page and funnel plugin

$129/year
3.5/ 5

WordPress users wanting affordable landing pages, checkout pages, and membership sites

Visit Website

Feature Comparison

FeatureClickFunnelsOptimizePress
Funnel BuilderYesSuite plan+
Landing PagesYesYes
Email MarketingPro plan onlyNo
A/B TestingYesSuite plan+
EcommerceYesVia WooCommerce
Membership SitesYesYes
Affiliate ManagementPro plan onlyNo
Webinar HostingNoNo
Built-in CRMNoNo
Blog / CMSNoWordPress
Custom DomainYesYes
Drag & Drop EditorYesYes

Pricing

PlanClickFunnelsOptimizePress
Free PlanNoNo
Free Trial14 daysNo
Basic$97/mo$129/mo
Pro$297/mo$199/mo
Suite Pro-$249/mo

Pros & Cons

ClickFunnels

Pros

  • Best-in-class funnel builder with proven templates
  • One-click upsells and order bumps increase average order value
  • 100,000+ member community and FunnelFlix training
  • Built-in A/B split testing on every page
  • Share Funnels for easy collaboration

Cons

  • Starts at $97/month - more expensive than most alternatives
  • Email automation only on Pro plan ($297/month)
  • No native webinar hosting
  • Page editor can be sluggish on complex pages

OptimizePress

Pros

  • Affordable annual pricing compared to monthly SaaS tools
  • 300+ conversion-optimised templates for WordPress
  • Built-in checkout and payment pages with Stripe integration
  • Membership site builder included on Suite plans
  • Full control over your data on your own WordPress hosting

Cons

  • Requires WordPress - not a standalone hosted platform
  • Page editor not as modern as newer competitors
  • No built-in email marketing or CRM
  • Funnel builder and A/B testing only on higher-tier plans

Frequently Asked Questions

What is the difference between ClickFunnels and OptimizePress?
ClickFunnels is the original sales funnel builder, and is entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps. OptimizePress is wordpress landing page and funnel plugin, and is wordpress users wanting affordable landing pages, checkout pages, and membership sites.
Which is cheaper, ClickFunnels or OptimizePress?
ClickFunnels starts at $97/month, while OptimizePress starts at $129/year. ClickFunnels is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Do ClickFunnels and OptimizePress offer the same features?
ClickFunnels and OptimizePress share many of the same core features. The main differences come down to pricing, ease of use, and which specific workflows each platform optimizes for. We recommend trying both to see which fits your needs.
Which platform is better for beginners, ClickFunnels or OptimizePress?
For beginners, ClickFunnels is generally the easier starting point with plans starting at $97/month. OptimizePress is wordpress users wanting affordable landing pages, checkout pages, and membership sites, which may involve a steeper learning curve.
Can I try ClickFunnels and OptimizePress for free?
ClickFunnels offers a 14-day free trial. OptimizePress does not currently offer a free plan or free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Winner4.5/5 rating
ClickFunnels

ClickFunnels

The original sales funnel builder

Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps

  • Best-in-class funnel builder with proven templates
  • One-click upsells and order bumps increase average order value
  • 100,000+ member community and FunnelFlix training
ClickFunnels

Choose ClickFunnels if...

Entrepreneurs and marketers who want to build high-converting sales funnels with upsells and order bumps

Not ideal if: Businesses needing a full ecommerce store, blog, or CRM

$97/moTry Free
OptimizePress

Choose OptimizePress if...

WordPress users wanting affordable landing pages, checkout pages, and membership sites

Not ideal if: Users wanting a hosted all-in-one platform without WordPress

$129/moVisit Site