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GetResponseGetResponse
VS
KeapKeap

GetResponse vs Keap

A side-by-side comparison to help you choose the right platform for your business.

GetResponse

GetResponse

Email marketing and marketing automation

Free
4/ 5

Businesses focused on email marketing and automation with basic funnel needs

Visit Website
Keap

Keap

CRM and marketing automation for small businesses

$249/month
3.5/ 5

Small businesses needing a mature CRM with advanced marketing automation and payment processing

Visit Website

Feature Comparison

FeatureGetResponseKeap
Funnel BuilderBasic (Conversion Funnels)No
Landing PagesYesYes
Email MarketingYesYes
A/B TestingYesYes
EcommerceYesYes
Membership SitesNoNo
Affiliate ManagementNoNo
Webinar HostingYesNo
Built-in CRMYesYes
Blog / CMSNoNo
Custom DomainYesNo
Drag & Drop EditorYesYes

Pricing

PlanGetResponseKeap
Free PlanYesNo
Free Trial30 days14 days
FreeFree$249/mo
Email Marketing$19/mo$349/mo
Marketing Automation$59/mo-
Ecommerce Marketing$119/mo-

Pros & Cons

GetResponse

Pros

  • ✓Advanced email marketing with visual automation builder
  • ✓Native webinar hosting (unique among competitors)
  • ✓Free plan available (500 contacts)
  • ✓30-day free trial on paid plans
  • ✓200+ landing page templates

Cons

  • ✗Funnel builder is basic compared to ClickFunnels
  • ✗No one-click upsells or order bumps
  • ✗No affiliate programme management
  • ✗Pricing scales with contact count

Keap

Pros

  • ✓Powerful CRM with deep contact management and lead scoring
  • ✓Advanced email and SMS marketing automation sequences
  • ✓Built-in invoicing and payment processing
  • ✓Appointment scheduling and pipeline management included
  • ✓Over 20 years of development and refinement

Cons

  • ✗Expensive starting price at $249/month
  • ✗Steep learning curve for the automation builder
  • ✗No dedicated funnel builder or membership sites
  • ✗Contact-based pricing can escalate quickly as lists grow

Frequently Asked Questions

What is the difference between GetResponse and Keap?
GetResponse is email marketing and marketing automation, and is businesses focused on email marketing and automation with basic funnel needs. Keap is crm and marketing automation for small businesses, and is small businesses needing a mature crm with advanced marketing automation and payment processing.
Which is cheaper, GetResponse or Keap?
GetResponse starts at free to start, while Keap starts at $249/month. GetResponse is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Keap have webinar hosting?
No, Keap does not include built-in webinar hosting. If webinar hosting is important to you, GetResponse offers this feature natively. You may be able to add it to Keap through a third-party integration.
Which platform is better for beginners, GetResponse or Keap?
For beginners, GetResponse is generally the easier starting point because it offers a free plan, so you can explore the platform without any upfront cost. Keap is small businesses needing a mature crm with advanced marketing automation and payment processing, which may involve a steeper learning curve.
Can I try GetResponse and Keap for free?
GetResponse offers a free plan. Keap offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Winner4/5 rating
GetResponse

GetResponse

Email marketing and marketing automation

Businesses focused on email marketing and automation with basic funnel needs

  • ✓Advanced email marketing with visual automation builder
  • ✓Native webinar hosting (unique among competitors)
  • ✓Free plan available (500 contacts)
Visit GetResponse
GetResponse

Choose GetResponse if...

Businesses focused on email marketing and automation with basic funnel needs

Not ideal if: Those needing advanced sales funnels with upsells and checkout optimisation

FreeVisit Site
Keap

Choose Keap if...

Small businesses needing a mature CRM with advanced marketing automation and payment processing

Not ideal if: Entrepreneurs looking for a funnel builder or budget-friendly marketing platform

$249/moVisit Site