GetResponseVS
Unbounce
UnbounceGetResponse vs Unbounce
A side-by-side comparison to help you choose the right platform for your business.
GetResponse
Email marketing and marketing automation
Free
4/ 5
Businesses focused on email marketing and automation with basic funnel needs
Visit Website
Unbounce
AI-powered landing page builder
$99/month
4/ 5
PPC advertisers wanting AI-optimised landing pages with advanced testing
Visit WebsiteFeature Comparison
| Feature | GetResponse | Unbounce |
|---|---|---|
| Funnel Builder | Basic (Conversion Funnels) | No |
| Landing Pages | Yes | Yes |
| Email Marketing | Yes | No |
| A/B Testing | Yes | Yes |
| Ecommerce | Yes | No |
| Membership Sites | No | No |
| Affiliate Management | No | No |
| Webinar Hosting | Yes | No |
| Built-in CRM | Yes | No |
| Blog / CMS | No | No |
| Custom Domain | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
Pricing
| Plan | GetResponse | Unbounce |
|---|---|---|
| Free Plan | Yes | No |
| Free Trial | 30 days | 14 days |
| Free | Free | $99/mo |
| Email Marketing | $19/mo | $145/mo |
| Marketing Automation | $59/mo | $240/mo |
| Ecommerce Marketing | $119/mo | - |
Pros & Cons
GetResponse
Pros
- ✓Advanced email marketing with visual automation builder
- ✓Native webinar hosting (unique among competitors)
- ✓Free plan available (500 contacts)
- ✓30-day free trial on paid plans
- ✓200+ landing page templates
Cons
- ✗Funnel builder is basic compared to ClickFunnels
- ✗No one-click upsells or order bumps
- ✗No affiliate programme management
- ✗Pricing scales with contact count
Unbounce
Pros
- ✓Smart Traffic AI automatically routes visitors to highest-converting variant
- ✓Dynamic text replacement for PPC campaigns
- ✓Pop-ups and sticky bars included
- ✓100+ high-quality landing page templates
- ✓Strong A/B testing capabilities
Cons
- ✗Expensive for just landing pages ($99/month)
- ✗Not a funnel builder - single pages only
- ✗No email marketing or CRM
- ✗No checkout or payment processing
Frequently Asked Questions
What is the difference between GetResponse and Unbounce?
GetResponse is email marketing and marketing automation, and is businesses focused on email marketing and automation with basic funnel needs. Unbounce is ai-powered landing page builder, and is ppc advertisers wanting ai-optimised landing pages with advanced testing.
Which is cheaper, GetResponse or Unbounce?
GetResponse starts at free to start, while Unbounce starts at $99/month. GetResponse is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Unbounce have email marketing?
No, Unbounce does not include built-in email marketing. If email marketing is important to you, GetResponse offers this feature natively. You may be able to add it to Unbounce through a third-party integration.
Which platform is better for beginners, GetResponse or Unbounce?
For beginners, GetResponse is generally the easier starting point because it offers a free plan, so you can explore the platform without any upfront cost. Unbounce is ppc advertisers wanting ai-optimised landing pages with advanced testing, which may involve a steeper learning curve.
Can I try GetResponse and Unbounce for free?
GetResponse offers a free plan. Unbounce offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.
The Verdict
Choose GetResponse if...
Businesses focused on email marketing and automation with basic funnel needs
Not ideal if: Those needing advanced sales funnels with upsells and checkout optimisation
FreeVisit Site
Choose Unbounce if...
PPC advertisers wanting AI-optimised landing pages with advanced testing
Not ideal if: Anyone needing complete sales funnels, email, or ecommerce
$99/moVisit Site