GoHighLevelVS
Kartra
KartraGoHighLevel vs Kartra
A side-by-side comparison to help you choose the right platform for your business.
GoHighLevel
All-in-one CRM and marketing platform for agencies
$97/month
4/ 5
Marketing agencies wanting to white-label a CRM and funnel builder for clients
Visit Website
Kartra
All-in-one marketing platform
$99/month
4/ 5
Businesses wanting an all-in-one platform with email, funnels, memberships, and webinars
Visit WebsiteFeature Comparison
| Feature | GoHighLevel | Kartra |
|---|---|---|
| Funnel Builder | Yes | Yes |
| Landing Pages | Yes | Yes |
| Email Marketing | Yes | Yes |
| A/B Testing | Yes | Yes |
| Ecommerce | Yes | Yes |
| Membership Sites | Yes | Yes |
| Affiliate Management | No | Yes |
| Webinar Hosting | No | Yes |
| Built-in CRM | Yes | Yes |
| Blog / CMS | Yes | No |
| Custom Domain | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
Pricing
| Plan | GoHighLevel | Kartra |
|---|---|---|
| Free Plan | No | No |
| Free Trial | 14 days | 14 days |
| Starter | $97/mo | $99/mo |
| Unlimited | $297/mo | $199/mo |
| SaaS Pro | $497/mo | $299/mo |
| Platinum | - | $499/mo |
Pros & Cons
GoHighLevel
Pros
- ✓Full CRM with pipeline management
- ✓White-label option for agencies (SaaS Pro)
- ✓Built-in reputation management and review requests
- ✓Two-way SMS and calling built in
- ✓Unlimited contacts on higher plans
Cons
- ✗Steep learning curve - complex interface
- ✗Designed for agencies, not individual entrepreneurs
- ✗Funnel templates not as polished as ClickFunnels
- ✗Customer support can be inconsistent
Kartra
Pros
- ✓True all-in-one platform - funnels, email, memberships, video hosting
- ✓Built-in webinar hosting and video marketing
- ✓Affiliate management on all plans
- ✓Visual campaign builder for complex automation
- ✓Helpdesk and calendar booking included
Cons
- ✗Starts at $99/month with limited contacts (2,500)
- ✗Smaller community compared to ClickFunnels
- ✗Steeper learning curve due to breadth of features
- ✗Template library not as large as competitors
Frequently Asked Questions
What is the difference between GoHighLevel and Kartra?
GoHighLevel is all-in-one crm and marketing platform for agencies, and is marketing agencies wanting to white-label a crm and funnel builder for clients. Kartra is all-in-one marketing platform, and is businesses wanting an all-in-one platform with email, funnels, memberships, and webinars.
Which is cheaper, GoHighLevel or Kartra?
GoHighLevel starts at $97/month, while Kartra starts at $99/month. GoHighLevel is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does GoHighLevel have affiliate management?
No, GoHighLevel does not include built-in affiliate management. If affiliate management is important to you, Kartra offers this feature natively. You may be able to add it to GoHighLevel through a third-party integration.
Which platform is better for beginners, GoHighLevel or Kartra?
For beginners, GoHighLevel is generally the easier starting point with plans starting at $97/month. Kartra is businesses wanting an all-in-one platform with email, funnels, memberships, and webinars, which may involve a steeper learning curve.
Can I try GoHighLevel and Kartra for free?
GoHighLevel offers a 14-day free trial. Kartra offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.
The Verdict
Choose GoHighLevel if...
Marketing agencies wanting to white-label a CRM and funnel builder for clients
Not ideal if: Solo entrepreneurs wanting a simple, focused funnel builder
$97/moVisit Site
Choose Kartra if...
Businesses wanting an all-in-one platform with email, funnels, memberships, and webinars
Not ideal if: Beginners who only need a simple funnel builder
$99/moVisit Site