GoHighLevelVS
Unbounce
UnbounceGoHighLevel vs Unbounce
A side-by-side comparison to help you choose the right platform for your business.
GoHighLevel
All-in-one CRM and marketing platform for agencies
$97/month
4/ 5
Marketing agencies wanting to white-label a CRM and funnel builder for clients
Visit Website
Unbounce
AI-powered landing page builder
$99/month
4/ 5
PPC advertisers wanting AI-optimised landing pages with advanced testing
Visit WebsiteFeature Comparison
| Feature | GoHighLevel | Unbounce |
|---|---|---|
| Funnel Builder | Yes | No |
| Landing Pages | Yes | Yes |
| Email Marketing | Yes | No |
| A/B Testing | Yes | Yes |
| Ecommerce | Yes | No |
| Membership Sites | Yes | No |
| Affiliate Management | No | No |
| Webinar Hosting | No | No |
| Built-in CRM | Yes | No |
| Blog / CMS | Yes | No |
| Custom Domain | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
Pricing
| Plan | GoHighLevel | Unbounce |
|---|---|---|
| Free Plan | No | No |
| Free Trial | 14 days | 14 days |
| Starter | $97/mo | $99/mo |
| Unlimited | $297/mo | $145/mo |
| SaaS Pro | $497/mo | $240/mo |
Pros & Cons
GoHighLevel
Pros
- ✓Full CRM with pipeline management
- ✓White-label option for agencies (SaaS Pro)
- ✓Built-in reputation management and review requests
- ✓Two-way SMS and calling built in
- ✓Unlimited contacts on higher plans
Cons
- ✗Steep learning curve - complex interface
- ✗Designed for agencies, not individual entrepreneurs
- ✗Funnel templates not as polished as ClickFunnels
- ✗Customer support can be inconsistent
Unbounce
Pros
- ✓Smart Traffic AI automatically routes visitors to highest-converting variant
- ✓Dynamic text replacement for PPC campaigns
- ✓Pop-ups and sticky bars included
- ✓100+ high-quality landing page templates
- ✓Strong A/B testing capabilities
Cons
- ✗Expensive for just landing pages ($99/month)
- ✗Not a funnel builder - single pages only
- ✗No email marketing or CRM
- ✗No checkout or payment processing
Frequently Asked Questions
What is the difference between GoHighLevel and Unbounce?
GoHighLevel is all-in-one crm and marketing platform for agencies, and is marketing agencies wanting to white-label a crm and funnel builder for clients. Unbounce is ai-powered landing page builder, and is ppc advertisers wanting ai-optimised landing pages with advanced testing.
Which is cheaper, GoHighLevel or Unbounce?
GoHighLevel starts at $97/month, while Unbounce starts at $99/month. GoHighLevel is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Unbounce have funnel builder?
No, Unbounce does not include built-in funnel builder. If funnel builder is important to you, GoHighLevel offers this feature natively. You may be able to add it to Unbounce through a third-party integration.
Which platform is better for beginners, GoHighLevel or Unbounce?
For beginners, GoHighLevel is generally the easier starting point with plans starting at $97/month. Unbounce is ppc advertisers wanting ai-optimised landing pages with advanced testing, which may involve a steeper learning curve.
Can I try GoHighLevel and Unbounce for free?
GoHighLevel offers a 14-day free trial. Unbounce offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.
The Verdict
Choose GoHighLevel if...
Marketing agencies wanting to white-label a CRM and funnel builder for clients
Not ideal if: Solo entrepreneurs wanting a simple, focused funnel builder
$97/moVisit Site
Choose Unbounce if...
PPC advertisers wanting AI-optimised landing pages with advanced testing
Not ideal if: Anyone needing complete sales funnels, email, or ecommerce
$99/moVisit Site