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HubSpotHubSpot
VS
LeadpagesLeadpages

HubSpot vs Leadpages

A side-by-side comparison to help you choose the right platform for your business.

HubSpot

HubSpot

Enterprise CRM, marketing, sales, and service platform

Free
4.5/ 5

Mid-size to enterprise businesses wanting a unified CRM, marketing, and sales platform with advanced automation

Visit Website
Leadpages

Leadpages

Landing page builder for small businesses

$49/month
4/ 5

Small businesses focused on lead generation through landing pages and pop-ups

Visit Website

Feature Comparison

FeatureHubSpotLeadpages
Funnel BuilderNoNo
Landing PagesProfessional plan+Yes
Email MarketingYesNo
A/B TestingProfessional plan+Yes
EcommerceVia integrationsPro plan (basic)
Membership SitesNoNo
Affiliate ManagementNoNo
Webinar HostingNoNo
Built-in CRMYesNo
Blog / CMSYesYes
Custom DomainYesYes
Drag & Drop EditorYesYes

Pricing

PlanHubSpotLeadpages
Free PlanYesNo
Free TrialNo14 days
Free CRMFree$49/mo
Marketing Hub Starter$20/mo$99/mo
Marketing Hub Professional$890/mo-
Marketing Hub Enterprise$3600/mo-

Pros & Cons

HubSpot

Pros

  • ✓Free CRM with contact management, deals, and tasks
  • ✓Industry-leading marketing automation and workflows
  • ✓Extensive reporting and attribution dashboards
  • ✓Massive integration ecosystem with 1,500+ apps
  • ✓Unified platform covering marketing, sales, service, and CMS

Cons

  • ✗Marketing Hub Professional starts at $890/month - very expensive
  • ✗Many key features locked behind Professional or Enterprise tiers
  • ✗Annual contracts required on Professional and Enterprise plans
  • ✗Steep learning curve due to the breadth of the platform

Leadpages

Pros

  • ✓200+ high-converting landing page templates
  • ✓Leadboxes pop-ups and alert bars for lead capture
  • ✓Integrates with 40+ email and CRM platforms
  • ✓Affordable starting price at $49/month
  • ✓Can be embedded on any existing website

Cons

  • ✗Not a funnel builder - no multi-step selling sequences
  • ✗No built-in email automation
  • ✗No affiliate management tools
  • ✗No one-click upsells or order bumps

Frequently Asked Questions

What is the difference between HubSpot and Leadpages?
HubSpot is enterprise crm, marketing, sales, and service platform, and is mid-size to enterprise businesses wanting a unified crm, marketing, and sales platform with advanced automation. Leadpages is landing page builder for small businesses, and is small businesses focused on lead generation through landing pages and pop-ups.
Which is cheaper, HubSpot or Leadpages?
HubSpot starts at free to start, while Leadpages starts at $49/month. HubSpot is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Leadpages have email marketing?
No, Leadpages does not include built-in email marketing. If email marketing is important to you, HubSpot offers this feature natively. You may be able to add it to Leadpages through a third-party integration.
Which platform is better for beginners, HubSpot or Leadpages?
For beginners, HubSpot is generally the easier starting point because it offers a free plan, so you can explore the platform without any upfront cost. Leadpages is small businesses focused on lead generation through landing pages and pop-ups, which may involve a steeper learning curve.
Can I try HubSpot and Leadpages for free?
HubSpot offers a free plan. Leadpages offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Winner4.5/5 rating
HubSpot

HubSpot

Enterprise CRM, marketing, sales, and service platform

Mid-size to enterprise businesses wanting a unified CRM, marketing, and sales platform with advanced automation

  • ✓Free CRM with contact management, deals, and tasks
  • ✓Industry-leading marketing automation and workflows
  • ✓Extensive reporting and attribution dashboards
Visit HubSpot
HubSpot

Choose HubSpot if...

Mid-size to enterprise businesses wanting a unified CRM, marketing, and sales platform with advanced automation

Not ideal if: Small businesses or solopreneurs on a budget needing simple funnels or landing pages

FreeVisit Site
Leadpages

Choose Leadpages if...

Small businesses focused on lead generation through landing pages and pop-ups

Not ideal if: Businesses needing complete sales funnels with checkout and upsells

$49/moVisit Site