KeapVS
Ontraport
OntraportKeap vs Ontraport
A side-by-side comparison to help you choose the right platform for your business.
Keap
CRM and marketing automation for small businesses
$249/month
3.5/ 5
Small businesses needing a mature CRM with advanced marketing automation and payment processing
Visit Website
Ontraport
CRM and marketing automation for growing businesses
$79/month
3.5/ 5
Established businesses needing a CRM with advanced marketing automation
Visit WebsiteFeature Comparison
| Feature | Keap | Ontraport |
|---|---|---|
| Funnel Builder | No | No |
| Landing Pages | Yes | Yes |
| Email Marketing | Yes | Yes |
| A/B Testing | Yes | Yes |
| Ecommerce | Yes | Yes |
| Membership Sites | No | Yes |
| Affiliate Management | No | No |
| Webinar Hosting | No | No |
| Built-in CRM | Yes | Yes |
| Blog / CMS | No | No |
| Custom Domain | No | Yes |
| Drag & Drop Editor | Yes | Yes |
Pricing
| Plan | Keap | Ontraport |
|---|---|---|
| Free Plan | No | No |
| Free Trial | 14 days | 14 days |
| Pro | $249/mo | $79/mo |
| Max | $349/mo | $147/mo |
| Pro | - | $297/mo |
| Enterprise | - | $497/mo |
Pros & Cons
Keap
Pros
- ✓Powerful CRM with deep contact management and lead scoring
- ✓Advanced email and SMS marketing automation sequences
- ✓Built-in invoicing and payment processing
- ✓Appointment scheduling and pipeline management included
- ✓Over 20 years of development and refinement
Cons
- ✗Expensive starting price at $249/month
- ✗Steep learning curve for the automation builder
- ✗No dedicated funnel builder or membership sites
- ✗Contact-based pricing can escalate quickly as lists grow
Ontraport
Pros
- ✓True CRM with lead scoring and contact tracking
- ✓Advanced email marketing with up to 4-way A/B testing
- ✓Two-way SMS and direct mail automation
- ✓Visual campaign builder for complex automation
- ✓All features available on every plan
Cons
- ✗No dedicated funnel builder
- ✗Steeper learning curve than ClickFunnels
- ✗Smaller community and fewer training resources
- ✗Page builder less polished than competitors
Frequently Asked Questions
What is the difference between Keap and Ontraport?
Keap is crm and marketing automation for small businesses, and is small businesses needing a mature crm with advanced marketing automation and payment processing. Ontraport is crm and marketing automation for growing businesses, and is established businesses needing a crm with advanced marketing automation.
Which is cheaper, Keap or Ontraport?
Keap starts at $249/month, while Ontraport starts at $79/month. Ontraport is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Keap have membership sites?
No, Keap does not include built-in membership sites. If membership sites is important to you, Ontraport offers this feature natively. You may be able to add it to Keap through a third-party integration.
Which platform is better for beginners, Keap or Ontraport?
For beginners, Ontraport is generally the easier starting point with plans starting at $79/month. Keap is small businesses needing a mature crm with advanced marketing automation and payment processing, which may involve a steeper learning curve.
Can I try Keap and Ontraport for free?
Keap offers a 14-day free trial. Ontraport offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.
The Verdict
Choose Keap if...
Small businesses needing a mature CRM with advanced marketing automation and payment processing
Not ideal if: Entrepreneurs looking for a funnel builder or budget-friendly marketing platform
$249/moVisit Site
Choose Ontraport if...
Established businesses needing a CRM with advanced marketing automation
Not ideal if: Beginners wanting to quickly build and launch sales funnels
$79/moVisit Site