OntraportVS
OptimizePress
OptimizePressOntraport vs OptimizePress
A side-by-side comparison to help you choose the right platform for your business.
Ontraport
CRM and marketing automation for growing businesses
$79/month
3.5/ 5
Established businesses needing a CRM with advanced marketing automation
Visit Website
OptimizePress
WordPress landing page and funnel plugin
$129/year
3.5/ 5
WordPress users wanting affordable landing pages, checkout pages, and membership sites
Visit WebsiteFeature Comparison
| Feature | Ontraport | OptimizePress |
|---|---|---|
| Funnel Builder | No | Suite plan+ |
| Landing Pages | Yes | Yes |
| Email Marketing | Yes | No |
| A/B Testing | Yes | Suite plan+ |
| Ecommerce | Yes | Via WooCommerce |
| Membership Sites | Yes | Yes |
| Affiliate Management | No | No |
| Webinar Hosting | No | No |
| Built-in CRM | Yes | No |
| Blog / CMS | No | WordPress |
| Custom Domain | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
Pricing
| Plan | Ontraport | OptimizePress |
|---|---|---|
| Free Plan | No | No |
| Free Trial | 14 days | No |
| Basic | $79/mo | $129/mo |
| Plus | $147/mo | $199/mo |
| Pro | $297/mo | $249/mo |
| Enterprise | $497/mo | - |
Pros & Cons
Ontraport
Pros
- ✓True CRM with lead scoring and contact tracking
- ✓Advanced email marketing with up to 4-way A/B testing
- ✓Two-way SMS and direct mail automation
- ✓Visual campaign builder for complex automation
- ✓All features available on every plan
Cons
- ✗No dedicated funnel builder
- ✗Steeper learning curve than ClickFunnels
- ✗Smaller community and fewer training resources
- ✗Page builder less polished than competitors
OptimizePress
Pros
- ✓Affordable annual pricing compared to monthly SaaS tools
- ✓300+ conversion-optimised templates for WordPress
- ✓Built-in checkout and payment pages with Stripe integration
- ✓Membership site builder included on Suite plans
- ✓Full control over your data on your own WordPress hosting
Cons
- ✗Requires WordPress - not a standalone hosted platform
- ✗Page editor not as modern as newer competitors
- ✗No built-in email marketing or CRM
- ✗Funnel builder and A/B testing only on higher-tier plans
Frequently Asked Questions
What is the difference between Ontraport and OptimizePress?
Ontraport is crm and marketing automation for growing businesses, and is established businesses needing a crm with advanced marketing automation. OptimizePress is wordpress landing page and funnel plugin, and is wordpress users wanting affordable landing pages, checkout pages, and membership sites.
Which is cheaper, Ontraport or OptimizePress?
Ontraport starts at $79/month, while OptimizePress starts at $129/year. Ontraport is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does OptimizePress have email marketing?
No, OptimizePress does not include built-in email marketing. If email marketing is important to you, Ontraport offers this feature natively. You may be able to add it to OptimizePress through a third-party integration.
Which platform is better for beginners, Ontraport or OptimizePress?
For beginners, Ontraport is generally the easier starting point with plans starting at $79/month. OptimizePress is wordpress users wanting affordable landing pages, checkout pages, and membership sites, which may involve a steeper learning curve.
Can I try Ontraport and OptimizePress for free?
Ontraport offers a 14-day free trial. OptimizePress does not currently offer a free plan or free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.
The Verdict
Choose Ontraport if...
Established businesses needing a CRM with advanced marketing automation
Not ideal if: Beginners wanting to quickly build and launch sales funnels
$79/moVisit Site
Choose OptimizePress if...
WordPress users wanting affordable landing pages, checkout pages, and membership sites
Not ideal if: Users wanting a hosted all-in-one platform without WordPress
$129/moVisit Site