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OntraportOntraport
VS
WishpondWishpond

Ontraport vs Wishpond

A side-by-side comparison to help you choose the right platform for your business.

Ontraport

Ontraport

CRM and marketing automation for growing businesses

$79/month
3.5/ 5

Established businesses needing a CRM with advanced marketing automation

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Wishpond

Wishpond

Marketing platform with landing pages, contests, and lead generation

$69/month
3/ 5

Businesses wanting landing pages combined with social contests and lead generation campaigns

Visit Website

Feature Comparison

FeatureOntraportWishpond
Funnel BuilderNoNo
Landing PagesYesYes
Email MarketingYesYes
A/B TestingYesYes
EcommerceYesNo
Membership SitesYesNo
Affiliate ManagementNoNo
Webinar HostingNoNo
Built-in CRMYesYes
Blog / CMSNoNo
Custom DomainYesYes
Drag & Drop EditorYesYes

Pricing

PlanOntraportWishpond
Free PlanNoNo
Free Trial14 days14 days
Basic$79/mo$69/mo
Plus$147/mo$119/mo
Pro$297/mo$199/mo
Enterprise$497/mo-

Pros & Cons

Ontraport

Pros

  • True CRM with lead scoring and contact tracking
  • Advanced email marketing with up to 4-way A/B testing
  • Two-way SMS and direct mail automation
  • Visual campaign builder for complex automation
  • All features available on every plan

Cons

  • No dedicated funnel builder
  • Steeper learning curve than ClickFunnels
  • Smaller community and fewer training resources
  • Page builder less polished than competitors

Wishpond

Pros

  • Social contests, sweepstakes, and referral campaigns built in
  • Landing page builder with pop-ups and forms
  • Email marketing and basic automation included
  • Good for lead generation and social promotions
  • Easy-to-use interface for non-technical users

Cons

  • No funnel builder or checkout capabilities
  • Limited template designs compared to Leadpages or Unbounce
  • Contact limits on lower plans can be restrictive
  • Customer support responsiveness has mixed reviews

Frequently Asked Questions

What is the difference between Ontraport and Wishpond?
Ontraport is crm and marketing automation for growing businesses, and is established businesses needing a crm with advanced marketing automation. Wishpond is marketing platform with landing pages, contests, and lead generation, and is businesses wanting landing pages combined with social contests and lead generation campaigns.
Which is cheaper, Ontraport or Wishpond?
Ontraport starts at $79/month, while Wishpond starts at $69/month. Wishpond is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Wishpond have ecommerce?
No, Wishpond does not include built-in ecommerce. If ecommerce is important to you, Ontraport offers this feature natively. You may be able to add it to Wishpond through a third-party integration.
Which platform is better for beginners, Ontraport or Wishpond?
For beginners, Wishpond is generally the easier starting point with plans starting at $69/month. Ontraport is established businesses needing a crm with advanced marketing automation, which may involve a steeper learning curve.
Can I try Ontraport and Wishpond for free?
Ontraport offers a 14-day free trial. Wishpond offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Winner3.5/5 rating
Ontraport

Ontraport

CRM and marketing automation for growing businesses

Established businesses needing a CRM with advanced marketing automation

  • True CRM with lead scoring and contact tracking
  • Advanced email marketing with up to 4-way A/B testing
  • Two-way SMS and direct mail automation
Ontraport

Choose Ontraport if...

Established businesses needing a CRM with advanced marketing automation

Not ideal if: Beginners wanting to quickly build and launch sales funnels

Wishpond

Choose Wishpond if...

Businesses wanting landing pages combined with social contests and lead generation campaigns

Not ideal if: Marketers needing sales funnels, ecommerce, or advanced marketing automation