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OptimizePressOptimizePress
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PipedrivePipedrive

OptimizePress vs Pipedrive

A side-by-side comparison to help you choose the right platform for your business.

OptimizePress

OptimizePress

WordPress landing page and funnel plugin

$129/year
3.5/ 5

WordPress users wanting affordable landing pages, checkout pages, and membership sites

Visit Website
Pipedrive

Pipedrive

Sales CRM with visual pipeline management

$15/month
4/ 5

Sales teams wanting an easy-to-use, visual CRM focused on pipeline management and deal tracking

Visit Website

Feature Comparison

FeatureOptimizePressPipedrive
Funnel BuilderSuite plan+No
Landing PagesYesNo
Email MarketingNoAdvanced plan+
A/B TestingSuite plan+No
EcommerceVia WooCommerceNo
Membership SitesYesNo
Affiliate ManagementNoNo
Webinar HostingNoNo
Built-in CRMNoYes
Blog / CMSWordPressNo
Custom DomainYesNo
Drag & Drop EditorYesYes

Pricing

PlanOptimizePressPipedrive
Free PlanNoNo
Free TrialNo14 days
Builder$129/mo$15/mo
Suite$199/mo$29/mo
Suite Pro$249/mo$59/mo
Power-$69/mo
Enterprise-$99/mo

Pros & Cons

OptimizePress

Pros

  • ✓Affordable annual pricing compared to monthly SaaS tools
  • ✓300+ conversion-optimised templates for WordPress
  • ✓Built-in checkout and payment pages with Stripe integration
  • ✓Membership site builder included on Suite plans
  • ✓Full control over your data on your own WordPress hosting

Cons

  • ✗Requires WordPress - not a standalone hosted platform
  • ✗Page editor not as modern as newer competitors
  • ✗No built-in email marketing or CRM
  • ✗Funnel builder and A/B testing only on higher-tier plans

Pipedrive

Pros

  • ✓Intuitive visual sales pipeline that is easy to set up and use
  • ✓Affordable starting price at $15/month per user
  • ✓Strong deal tracking with activity-based selling methodology
  • ✓400+ integrations via marketplace and native connectors
  • ✓AI-powered sales assistant suggests next actions

Cons

  • ✗Not a marketing platform - no funnels or landing pages
  • ✗Email marketing requires Advanced plan or higher
  • ✗Per-user pricing can get expensive for larger teams
  • ✗Limited marketing automation compared to HubSpot or Keap

Frequently Asked Questions

What is the difference between OptimizePress and Pipedrive?
OptimizePress is wordpress landing page and funnel plugin, and is wordpress users wanting affordable landing pages, checkout pages, and membership sites. Pipedrive is sales crm with visual pipeline management, and is sales teams wanting an easy-to-use, visual crm focused on pipeline management and deal tracking.
Which is cheaper, OptimizePress or Pipedrive?
OptimizePress starts at $129/year, while Pipedrive starts at $15/month. Pipedrive is the more affordable option. Be sure to compare what each plan includes, as the cheapest plan may not cover all the features you need.
Does Pipedrive have landing pages?
No, Pipedrive does not include built-in landing pages. If landing pages is important to you, OptimizePress offers this feature natively. You may be able to add it to Pipedrive through a third-party integration.
Which platform is better for beginners, OptimizePress or Pipedrive?
For beginners, Pipedrive is generally the easier starting point with plans starting at $15/month. OptimizePress is wordpress users wanting affordable landing pages, checkout pages, and membership sites, which may involve a steeper learning curve.
Can I try OptimizePress and Pipedrive for free?
OptimizePress does not currently offer a free plan or free trial. Pipedrive offers a 14-day free trial. We recommend taking advantage of any free options to test each platform before committing to a paid plan.

The Verdict

Winner4/5 rating
Pipedrive

Pipedrive

Sales CRM with visual pipeline management

Sales teams wanting an easy-to-use, visual CRM focused on pipeline management and deal tracking

  • ✓Intuitive visual sales pipeline that is easy to set up and use
  • ✓Affordable starting price at $15/month per user
  • ✓Strong deal tracking with activity-based selling methodology
Visit Pipedrive
OptimizePress

Choose OptimizePress if...

WordPress users wanting affordable landing pages, checkout pages, and membership sites

Not ideal if: Users wanting a hosted all-in-one platform without WordPress

$129/moVisit Site
Pipedrive

Choose Pipedrive if...

Sales teams wanting an easy-to-use, visual CRM focused on pipeline management and deal tracking

Not ideal if: Marketers needing funnels, landing pages, or advanced marketing automation

$15/moVisit Site